ADAM METWALLY

Wisdom · Episode 158

Dropped Out of College & Gained 3.8 M Followers by 22 — Niki Victoria’s Social-Media Playbook

NIKI VICTORIA

59 minutesVideo episode
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The conversation

IN THIS
EPISODE.

How do you drop out of uni and turn content creation into your full-time job? I sat down with Niki Victoria, a 22-year-old Canadian creator who started her YouTube channel at 12 and has built a following in the millions.

Niki shares how a trip to LA at 17 pushed her to drop out, and the four income streams she stacked up to make it work. We get into why her phone never comes out on dates or with friends, the app that hides her YouTube feed, why you don't have to post your first videos, the mirror exercise that helped her accept her body, and what she learned from pausing her jewellery brand NOVII.

She also explains why she asks people for one piece of advice, and why needing advice on a choice tells her the answer is no.

From the episode

MENTIONED &
USEFUL.

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