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Visit partner ↗Wisdom · Episode 006
That One Time We Risked Everything And Started A Podcast with Rob and Lach (Funny Business Podcast)
107 minutesAudio episode
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The conversation
IN THIS
EPISODE.
How do you grow a podcast with no ads, no budget and no audience? Mon and I sat down with Robbie and Lach from the Funny Business podcast, who went from idea to launch in eight days in April 2020 and have since recorded 600 episodes.
The boys share how Lach built their audience on LinkedIn by messaging people all day for two years, why they turned down sponsors and walked away from Unified Music Group, and why their first thousand downloads took six weeks. Robbie opens up about life after AFL footy at Richmond, the knee injury at 25 that ended his playing days, and living on 30% of his old pay in his first year of business.
Mon shares the pitch pack that got a travel company to fund a trip to see the elephants in Africa, the first wish on a bucket list left by a 17-year-old.
Jump to
CHAPTERS.
Go straight to the part of the conversation you need.
Meet the Funny Business boysFrom idea to launch in eight daysHow Robbie and Lach metWhy making friends as an adult is hardBuilding a community on LinkedInGetting past the fear of rejectionThe pitch that got an instant yesTikTok or LinkedIn for a business pod?Why storytelling wins the next decadeWhy they turned down sponsorsLiving on 30% of your old payStop making content, start making artLuck is preparation meeting opportunityThe knee injury that ended footyLife after the AFL systemOverthinking vs a bias for actionWhy brand comes before product
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